Autoresponders – Your Friend
How often have you subscribed to a new ezine, forum or newsletter and when the initial issue appears in your Inbox you’re wondering how in blazes your address ended up on the list?
Sometimes when this occurs, we simply click to unsubscribe, being unable to recall what compelled us to register in the first place, and the first issue does nothing to rekindle our initial enthusiasm.
As publishers, autoresponders can serve us well. When used properly, they can strike while the iron is still hot, cementing the subscription for the new subscriber.
If your ezine, newsletter or forum has been online awhile or even only for a few issues, consider taking the time to do a “Best Of” issue and be certain to list subscription instructions near the top of your “Best Of” and ask people to forward it to their friends and customers.
This special issue should be placed into an autoresponder email
