Beating The Competition
addition, we always call customers back as quickly as possible.To often today, customer service is an afterthought. Make sure you don’t fall into this trap, otherwise you won’t be in business very long.
Stay in touch. In an age when even the smallest business can have cell phones, pagers, voice mail, fax machines and e-mail,there’s no excuse for not being on call for your customers. That doesn’t mean you can’t have a life. It just means you can respond to inquiries with little delay. Again, this just means to get back to people in a reasonable time frame based on their needs, not yours.
Sacrifice. Take the occasional hit on profit, lose a little sleep, do a little more without always sending an invoice. If you help a customer once or twice without looking for a check in
return, you’ll be remembered. When it comes time for that customer to place the next
