Do you know how to get the numbers you need to accurately evaluate the performance of your company’s website? Before selling one of my early sites, I had no idea.
In the late 90s I had a web site I’d developed that was getting well over a million ‘hits’ and over three hundred thousand …
Are you uncomfortable with delivering disciplinary action, even involving employees you know deserve it? You’re not alone. Disciplinary action is one of the least favored tasks a supervisor must occasionally perform.
Disciplining employees is so dreaded by so many supervisors that many loo…
When you start a new job, you probably realize the first three months are critical to your long-term success. Everybody’s eye is on the “newbie” as you learn the ropes. “Does anybody want to go to lunch?” is the wrong thing to say in a run-during-lunch or never-leave-the-desk culture.
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When I’m not running my own business, writing articles about business, speaking to groups and organizations about business, or consulting with companies who want my advice about the running of their business, I teach a weekly class on the subject of (care to guess?) starting and running a busine…
It’s all about location, location, location!
In the past…back in the days when Google was IT when it came to
natural search results…everyone was very focused (or shall we
say obsessed?) on Google page rank.
Now that Google is a public company and the search business has
become c…
One drawback to having a home based business is that unless you have a partner, and most home based business owners don’t, you won’t have anyone to back you up in case of illness or an emergency. Finding someone to help you out when you want to take a vacation can also be difficult for home bas…
For years, major credit card companies have allowed cardholders to make minimum payments of 2% of the outstanding balances on their credit cards. Having customers pay the minimum doesn’t reduce the balance by very much, but when the 18-30% interest rates that many credit cards charge is applied,…
One of the keys to a profitable web site is analyzing your hits to visitor ratio. What does it mean if you have a low hit to visitor ratio? This article provides the answer
No Depth
An effective means for analyzing web site traffic is to look at the number of hits per visitor for a ti…
The current economy is causing most companies to tighten their belts. With limited staffing and a restricted budget, how do you continue to promote your business? The simple solution is the occasional or ongoing use of outside resources such as graphic designers, writers, webmasters, and other cr…
A business card makes a statement about who you are and what
your business is about. It needs to convey the quality of
your business and an insight into your personality.
I have been handed business cards and the first thought to
go through my mind was – “Cheap” A tacky design – low
quality pap…